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    JVs made easy

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    Author Message
    Harvey Segal
    Site Admin

    Joined: 23 Mar 2004
    Posts: 3150

    PostPosted: Thu Jul 12, 2007 12:41 pm    Post subject: JVs made easy Reply with quote


    Issue 138 July 12, 2007
    Harvey Segal, Editor

    Hello SuperTips readers,

    I was about to publish this issue when ...

    A great tip occurred to me and I realised I needed to
    rewrite the opening sentence.

    I was going to show how you can simplify the task of setting
    up a JV (Joint Venture) with other marketers.

    A JV is one of the most powerful ways of launching a
    product. You find a JV partner, ideally with a large mailing
    list, and give him better terms than you would for the
    normal affiliate to promote your product.

    Typically these would include a special lower price and
    bespoke messages showing that the offer was exclusive to his

    Ideally you would tailor each sales page to the particular

    But what a hassle Sad

    You need to copy and alter each sales page, and maybe other
    pages, for every person.

    Then if you suddenly realise that the main headline you've
    been using can be replaced by a superior one you need to go
    back and reapply it to all those copies.

    Wouldn't it be easier to have the one sales page and have
    slots where each partner could plug in their own preferred
    content ?

    Well 'plug in' is the operative phrase because Richard
    Daniels has come up with a new tool JV Plugin which handles
    this for you.

    Take a look at this page

    and you will see specially tailored content offering a big
    reduction for MY readers.

    I could obviously have other content of my own placed in
    other sections of that page. One great use would be to
    replace the link to 'Affiliates Join Here" often seen on a
    publishers sales page which is the primary source of
    affiliate link theft

    But there's even more scope with this system.

    You can have your own content on the DOWNLOAD page - for
    example a bonus.

    And that's what I have done if you purchase JV Plugin
    through my link.

    A while ago I purchased the resale rights to a short, no-
    fuss, easy to read ebook "Step By Step Guide to Copywriting"

    It didn't even have a sales page and I was wondering where
    and how to sell it.

    Well here is the opportunity, it's a free bonus and resale
    rights are included.

    How long did it take Richard to set that up for me on the
    download page ?

    2 minutes. No copying, no duplication.

    By the way that is just one of the reasons why I harp on
    about the opportunities offered by acquiring resale rights.
    So much so that I created a small site on the subject

    And now ...

    Back to the beginning.

    Why did I need to change the opening ?

    Because I realised that this tool has another vital use -
    and nothing to do with JVs.

    Think about your own product.

    Do you show the SAME sales page to every visitor ?

    How about one page for a newbie and a different page for a

    Or one for a newsletter publisher and one for an ebook

    I think you get the picture.

    After all if you were a salesman knocking on doors and
    announcing your new wonder health product you wouldn't give
    the same presentation to a 95 year old man as to a 7 foot,
    25 stone wrestler would you ?

    Well why not use JV Plugin to target different versions of
    your sales page to a different audience ?

    See just how powerful it is here

    Oh - and that special discount you will see won't be there
    for long. When I want to change it I'll just notify Richard
    - a minute later it will be gone.


    To subscribe:

    Newsletter Archives: click HERE

    Last edited by Harvey Segal on Fri Jul 20, 2007 2:36 am; edited 1 time in total
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    Posts: 158

    PostPosted: Sun Jul 15, 2007 1:48 pm    Post subject: Reply with quote

    Hello Harvey,
    Thanks a lot for the information.
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